revolution cake! You’ve read all the articles, but you’re still not confident enough to dive into the world of social media. Well that’s kind of how I feel.
So why do people use social media? The answer is as diverse as the number of people using it. Many different kinds of organizations, including charities market Twitter and there’s no doubting the effects of social media on people’s lives. But Guy Kawasaki who’s a venture capitalist (social media icon) summed it up nicely:
So how well am I doing? I follow 11 twitter accounts and have 3 followers. That’s pathetic I know – my cat could tweet and gain more twitter followers than me. I thought Twitter would somehow magically spring board my blog into success. It seems it’s not that simple, and short of buying Twitter followers it won’t be. This is why I’ve compiled this helpful list of 11 resolutions.
So this year let’s grow our garden of twitter followers, together. Think of it as a guide of sorts, a kind of Twitter for dummies list. Although I mainly mention Twitter, these tips must be relevant to all platforms.
Do your research – There’s a serious amount of info out there that’s written by people who know what they are doing. For example how many twitter accounts should you have? Or how much and how often should you post? Try this great article.
Choose your weapon carefully – What Social media platform? Again do your research. Some social media platforms favor different genders or age groups.
What’s your message – why are you doing this? For example a colleague has suggested that I use Linkedin to help network for my real life job.
Make a schedule – Simply decide when you’re free. It’s not unlike blogging, you need to set aside some time to use and explore.
Stick to it! – I’m being such a hypocrite here but, once you’ve made that schedule, stick to it! You don’t have to purchase Twitter followers, it’s about building relationships and that takes time.
When are they on? – who are you trying to connect with? Twitter is a very active platform, so it pays to keep your finger on the pulse. You can use different Twitter tools to schedule your tweets, and HootSuite is a good example of an excellent Twitter tool. Although I’m not sure how effective scheduling tweets are.
Engaging content – whatever you are talking, tweeting or posting about. The content needs to be engaging. Spamming your followers with posts, or Twitter promotions will only hurt your Twitter stats. You want to hook them not push them away.
Acts of kindness – according to @TinyBuddha random acts of kindness, that are unmotivated by something you want, can make a difference to followers. Offer to help with something.
Be active not reactive – use your offline time to consider what you’re value to a the social media might be. Put some thought into it, rather than just reacting.
Power down – Arianna Huffington has commented on this, she believes you should take time to power down before sleeping, not emailing and turning all the gadgets off. Basically don’t burn yourself out, take time off to think or rest when you have to.
Enjoy it – It’s damn hard to succeed at anything if you don’t enjoy it.
There’s no secret to building a network of free Twitter followers, it’s just going to take us sometime. If you’re interested in finding out more about Twitter statistics twitaholic.com is a great place to start, it lists all the top Twitter accounts.
So how are you doing with your Twitter? Let me know, I would love to hear from you.